The social media audio trend: 5 marketing formats that you need to consider
The audio format is growing through new features and platforms that have been launched in social media over time. This opens up new opportunities for your business. In this blog post, we will dive into the main trending audio formats and speculate about what will happen to the formats in the future.
E-commerce explosion in 2020: Shopping behavior statistics you need to know
E-commerce exploded last year during the pandemic and growth increased in more product categories. In this blog post, you read about the latest statistics, insights and what you should keep in mind for your marketing strategy during 2021.
The 2021 Topics and Trends by Facebook IQ
The 2021 Topics and trends report from Facebook IQ, gather and analyze the topics and trends that are taking hold in conversations on Facebook and Instagram during the past year. Findings from four regions of the world, including Europe, North America, Asia Pacific and Latin America give insights on which topics and trends to look out for.
The report is divided into four major categories; education and action, lifestyle, technology, and leisure.
The latest social media news in July 2020
TikTok launches TikTok for Business, LinkedIn expands the launch of Linkedin Stories & Youtube introduces BrandConnect – a platform for collaborations between creators and brands. More exciting news in this month’s news sweep!
The latest social media news in June 2020
Facebook launches “Shops” for both Facebook & Instagram, Pinterest introduces Shopping Spotlights, Facebook tests 3D product images & Twitter warns tweets from Donald Trump. More news in this month’s news sweep!
The latest social media news in May 2020
Pinterest releases Q1 report, LinkedIn rolls out Stories in Brazil, Snapchat launches a new Painting Lens & Youtube launches a Virtual Student Event. More news in this month’s news sweep!
How Facebook helping to close the gender data gap
Much of the data available today is gender blind and does not represent the differences that have existed/exist in men’s and women’s lives. Now Facebook is taking a step in the direction of starting to contribute to the UN’s sustainable development goals for 2030 – with the mission of reducing the gap around gender data.
All about video traffic insights in Facebook’s creator studio
Facebook is currently working on rolling out new video Traffic Source Insights for users of Creator Studio. Read our quick guide, for a better overview and understanding of how much watch time your videos are actually generating.
The 2020 Topics and Trends summary by Facebook IQ
Based on this year’s major review, Facebook has been able to link clear trends around the world, which they now share in their report “The 2020 Topics & Trends”. Here is the summary!
Facebook introduce multiple text optimization
After Google’s launch of responsive search ads last year, Facebook hooks on to the trend and now makes it possible to add several alternative primary texts, headlines and descriptions to your ads. More about this in today’s blog post!
