One stop solution for digital customer journeys in social media, search, display & online video
OUR PROVEN MODEL OF
With our diversified experience of multiple industries and years of model testing – we dare to say that our model and components of services for profitable customer journeys in digital marketing are your key to success. Funnel thinking in digital marketing is not a novelty, but to strategically approach and take advantage of the tools and data available for business growth still remains as unexplored potential. We’ll be glad to tell you more about it!
We have a strong experience of aligning business objectives within marketing, sales, it and management with digital customer journeys. We do this by provide guidance within KPI frameworks that actually reflects true business impact and help you maximize the performance of full funnel campaigns. A big part is about helping prioritize marketing spend across geographies and verticals, define the right messages for audience segments, setting scalable technical fundamentals and find the optimal mix of vehicles among a variety of digital marketing platforms.
As your creative partner you will get access to creative services that leverage channel best practices and take performance branding to the next level. With our data-driven approach, we build creative strategies based on facts and rigorous testing of hypotheses. Powerful creative ranges from effective storytelling to smart automations – and we lead the whole process from idea conceptualization to full in-house production to ensure quality and strategy alignment towards your business objectives. Apart from production we perform deep creative impact analysis using proven behavioral science models to understand human motivations in relation to creative ad sets.
As your partner our leading performance team will execute on the media plan combining reach & conversion campaigns to maximize brand and financial outcomes in high-attention medias such as: Facebook, Instagram, Google, Youtube, Snapchat, Twitter, LinkedIn, Pinterest, TikTok, Tinder, Apple etc. The work includes ongoing media planning, optimization, A/B testing management, scalable audience modeling and ongoing ROI measurement regarding your short- as well as long term KPI’s.
Using data-driven measurement methods enables us to strengthen your marketing strategy. Our task is to unveil the data or insights about your business that will allow us to make continuous improvements of performance. Then we make concrete action plans to realize them. Furthermore, recognizing the importance of visualizing and sharing data in actionable ways, we help you tailor the reporting to the intended audience, from C-level to content creation teams. Increasing team alignment & effectiveness.