The state of creative content in a changing digital world
A lot has happened lately and when it comes to creating good creative content, it is important to keep track of everything new. In this post, we have gathered some of the most important and biggest changes broken down by platform from the past year. This is important key information for you to know about when creating creative content and want to be effective in a constantly changing digital world.
Advertising on Facebook & Instagram
Social media is growing globally and today used by more than 53% of the world’s population today. This contributes to great opportunities for your company to reach a wide audience. In this blog post, we will go through step by step how to proceed when you want to get started advertising in the biggest social channels: Facebook and Instagram.
7 keys to success for high-performance social media content
The key factor to achieve good results in social media is to reach the right target groups. But what you communicate is also an important factor to success. In this article, we dive into 7 key factors to succeed and what to keep in mind for results-driven content.
A beginner’s guide: Technical setup for social media measuring
To be able to measure and see how your campaign is performing in social media, a technical set up is needed to get valuable data in order to optimize your campaign and achieve successful results. In this blog post, we will share some crucial fundamentals that you need in your technical implementation.
7 effective social media best practices in e-commerce marketing
In 2020, e-commerce exploded, and social media continues to develop in our increasingly digital society. The competition about the consumers is tougher than ever, in a competitive climate, your e-commerce needs a good strategy to succeed and reach your existing and potential customers. In this blog post, you get 7 best practices to keep in mind when your e-commerce advertising on social media.
Get started with advertising on Pinterest
Pinterest has now over 442 million global users and there are great opportunities for you to increase your growth by advertising on the platform. 48% have shopping as a priority when they use the app’s search function, which means that you can advertise to a buying-oriented target group. In this blog post, we will go through how to get started with your advertising on the platform.
The top 5 mistakes in B2B social media marketing
Our Digital Strategist Sofia Vinsa has a broad experience in B2B marketing, which has contributed many interesting insights and common patterns about organisation challenges. In this blog post, she have compiled the five most common mistakes that B2B companies make when it comes to social media marketing. Let’s hear them out!
Dispo – Just buzz or the next Instagram?
Dispo – a new photo app where you can share nostalgic photos taken by a digital disposable camera. Will the app be the next Instagram? In this blog post, we will dive into the photo app and look at its future.
Community management – The importance of building strong relationships in social media
Do you have a strategy for your social media? Great. You also need it to be able to have good customer service in your social channels. On average, the Internet user spends almost 2.5 hours on social media and this opens up opportunities for your company to build relationships with your customers. In this blog post, we will go through the features of our social channels if you want to use them for customer service.
Social audio app Clubhouse has topped 12 million global downloads
The Clubhouse app is trending in social media and is described as a mix of live podcasts, conferences and audio calls. So what do we know so far and what are the features of Clubhouse?
